Blog
Insights foraesthetic practices.
Strategies, tactics, and insights to help your practice grow sustainably.
How to Get Your Practice Recommended by ChatGPT
The practical steps that make ChatGPT more likely to name your practice when a patient asks for a surgeon or med spa recommendation.
Why Isn't My Med Spa Showing Up in AI Search? 7 Common Reasons
Seven specific reasons your med spa isn't showing up in ChatGPT or Google's AI answers, plus how to check and fix each one.
How to Show Up in Google AI Overviews: A Guide for Aesthetic Practices
What Google actually requires to appear in AI Overviews and AI Mode, and what that means for plastic surgery and med spa websites.
AEO vs. SEO: What Plastic Surgeons and Med Spas Need to Know
SEO earns your practice a ranking and a click. AEO earns a mention inside an AI answer. Here's how they overlap and how to split your effort.
Where Does ChatGPT Get Information About Your Practice?
ChatGPT learns about your practice from training data and live web sources. Here's where it looks and how to fix wrong answers at the source.
5 Tips to Make Your Plastic Surgery Marketing More Effective
Practical strategies to improve your plastic surgery practice marketing and attract more qualified patients.
3 Plastic Surgery Marketing Ideas to Grow Your Practice
Proven marketing ideas that plastic surgery practices can implement to drive sustainable growth.
3 Tips for Med Spa Lead Generation
Lead generation strategies specifically designed for medical spa practices.
The Complete Guide to Plastic Surgery Web Design
Everything you need to know about designing a website for your plastic surgery practice.
What Digital Ads Should I Run For My Med Spa?
A guide to choosing the right digital advertising channels for your medical spa.
How to Use Lead Generation Chatbots for Med Spas & Plastic Surgeons
Learn how chatbots can capture and qualify leads for your aesthetic practice 24/7.
Everything to Know About Google Helpful Content SEO Update in 2022
How Google's helpful content update affects aesthetic practice websites and what to do about it.
4 Steps to Plan Your Holiday Marketing Strategy for Your Med Spa
Plan an effective holiday marketing campaign to boost end-of-year revenue for your med spa.
4 Ideas To Create An Effective Plastic Surgery Marketing Strategy
Strategic marketing ideas for plastic surgery practices looking to grow their patient base.
How to Effectively Advertise Your Med Spa
A comprehensive guide to advertising strategies that work for medical spa practices.
Top 5 Tips for Opening a Medical Spa
Essential tips for launching a successful medical spa practice from day one.
Guide to Selecting Your Plastic Surgery Marketing Agency
What to look for when choosing a marketing partner for your plastic surgery practice.
How We Increased Leads by 164% and Improved Conversion Rate YoY
A detailed breakdown of how we achieved a 164% increase in qualified leads for a plastic surgery practice.
7 Ways to Improve Brand Equity for Your Med Spa Business
Strategies to build and strengthen your medical spa brand for long-term growth.
How Much Should a Plastic Surgery Practice Spend on Marketing?
Benchmarks and guidelines for plastic surgery marketing budgets based on practice size and goals.
The Power of Facebook and Instagram Advertising for Medical Spas
How to leverage Meta advertising to drive consultations for your medical spa.
5 Steps to Promote Your Plastic Surgery Practice and Build a Strong Online Presence
A step-by-step guide to promoting your plastic surgery practice through digital marketing.
Maximizing ROI: Top 5 Digital Marketing Strategies for Plastic Surgeons
The most effective digital marketing strategies for maximizing ROI in plastic surgery marketing.